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Mormon Church Uses Facebook, Apps to Increase Political Outreach
Jul 4th, 2012
Members of Jesus Christ's Church of Latter Day Saints have begun leveraging their evangelizing networks through smartphone apps to help draw support for Mitt Romney's presidential campaign. By employing specialized apps like LDS Tools to gather phone numbers and addresses of Mormon church members, political supporters can cross-check the contact info with voter registration data to contact other Romney backers. (Source: Mashable) -
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